Content & social media agency · Jaipur

We handle the content that earns trust.

You handle the business that grows because of it. TSDH manages Instagram, LinkedIn, Facebook and YouTube for founders, D2C brands and service businesses across India. Every piece is built on buyer psychology, how people actually decide to buy, not just how platforms behave.

Insight
People don't buy content. They buy the feeling of being understood.
Every post gets one job
FindFeelFitAct
What we actually optimise for
Watch timeHeaviest signal
DM shares3 to 5x a like
Saves~3x a like
LikesWeakest signal
Psychological triggers we build with
Pattern interruptUnresolved tensionPersonal relevanceSocial currencyDeferred intention
Brands we work with

The difference

Most content is made to be admired.
Ours is made to be acted on.

A page can look beautiful and sell nothing. That happens when content is judged on craft instead of behaviour. We start somewhere else: what does your buyer need to believe before they choose you, and what will make them believe it?

Strategy first

Nothing is made until the thinking is done

Who is buying, what stops them, and what has to change in their head. Then we script.

One job per post

Every piece has a defined purpose

Reach, trust, or action. We measure each against its own job, not against the post beside it.

In house

Strategy, shoot, edit, publish

One team from idea to posted. Nothing outsourced, nothing lost between hands.

(You are still reading. That is the only metric that matters this early in a page.)

The kind of content we make

Hooks that earn the next three seconds.

A reel lives or dies in its opening line. These are the sorts of openings we build, for our clients and for ourselves.

Proof

The proof is who stays.

3 yrs

Dr Sudipti Arora has trusted us with her brand for close to three years and counting.

1 → 3

The Dr B Lal group started with one account and handed us two more. Nobody expands a relationship that isn't working.

Oct '24

Jaipur Modern and Jaipur Modern Kitchen, on retainers that keep renewing since October 2024.

See the full client list and what they say

Tripti Jain, founder of The Social Drama House, a social media agency in Jaipur

The lens behind the work

Tripti Jain

Founder

Two decades in sales and marketing across retail, travel and services, all spent on one question: what actually makes a person say yes? Not theory from a course. Live buyers, real conversations, across categories.

Platforms rewrite their rules every quarter. The way humans decide to buy has not changed in a century. We build on the part that does not move.

20+
Years in sales & marketing
10
Brands on retainer
2020
Year TSDH began

Read the full story

Next step

Let's find out if we fit.

Thirty minutes. We look at your current content, say what is working and what is not, and tell you honestly whether we are right for each other.

Book a discovery call Or message us on WhatsApp